diff --git a/libraries/entities/src/EntityItemPropertiesDocs.cpp b/libraries/entities/src/EntityItemPropertiesDocs.cpp
index 8f8959165c..8195161b77 100644
--- a/libraries/entities/src/EntityItemPropertiesDocs.cpp
+++ b/libraries/entities/src/EntityItemPropertiesDocs.cpp
@@ -935,7 +935,9 @@
  *
  * @typedef {object} Entities.EntityProperties-Image
  * @property {Vec3} dimensions=0.1,0.1,0.01 - The dimensions of the entity.
- * @property {string} imageURL="" - The URL of the image to use.
+ * @property {string} imageURL="" - The URL of the image to use. It can also contain a base64 encoded image, in the same format as glTF.
+ *     For network transmitted entities there's about 1000-character limit for the length of this field. For base64 image
+ *     the property string needs to begin with `data:image/png;base64,`, `data:image/jpeg;base64,` or `data:image/webp;base64,`.
  * @property {boolean} emissive=false - <code>true</code> if the image should be emissive (unlit), <code>false</code> if it
  *     shouldn't.
  * @property {boolean} keepAspectRatio=true - <code>true</code> if the image should maintain its aspect ratio,
diff --git a/libraries/material-networking/src/material-networking/TextureCache.cpp b/libraries/material-networking/src/material-networking/TextureCache.cpp
index 840fa50a0a..e2d4822543 100644
--- a/libraries/material-networking/src/material-networking/TextureCache.cpp
+++ b/libraries/material-networking/src/material-networking/TextureCache.cpp
@@ -254,6 +254,18 @@ NetworkTexturePointer TextureCache::getTexture(const QUrl& url, image::TextureUs
     if (url.scheme() == RESOURCE_SCHEME) {
         return getResourceTexture(url);
     }
+
+    QString urlString = url.toString();
+    if (content.isEmpty() && (urlString.startsWith("data:image/jpeg;base64,")
+                              || urlString.startsWith("data:image/png;base64,")
+                              || urlString.startsWith("data:image/webp;base64,"))) {
+        QString binaryUrl = urlString.split(",")[1];
+        auto decodedContent = binaryUrl.isEmpty() ? QByteArray() : QByteArray::fromBase64(binaryUrl.toUtf8());
+        if (!decodedContent.isEmpty()) {
+            return getTexture(url, type, decodedContent, maxNumPixels, sourceChannel);
+        }
+    }
+
     QString decodedURL = QUrl::fromPercentEncoding(url.toEncoded());
     if (decodedURL.startsWith("{")) {
         return getTextureByUUID(decodedURL);
diff --git a/libraries/model-serializers/src/GLTFSerializer.cpp b/libraries/model-serializers/src/GLTFSerializer.cpp
index 1440fb22d2..d4cee367d3 100644
--- a/libraries/model-serializers/src/GLTFSerializer.cpp
+++ b/libraries/model-serializers/src/GLTFSerializer.cpp
@@ -1335,7 +1335,7 @@ HFMTexture GLTFSerializer::getHFMTexture(const cgltf_texture *texture) {
             hfmTex.filename = textureUrl.toEncoded().append(QString::number(imageIndex).toUtf8());
         }
 
-        if (url.contains("data:image/jpeg;base64,") || url.contains("data:image/png;base64,") || url.contains("data:image/webp;base64,")) {
+        if (url.startsWith("data:image/jpeg;base64,") || url.startsWith("data:image/png;base64,") || url.startsWith("data:image/webp;base64,")) {
             hfmTex.content = requestEmbeddedData(url);
         }
     }