diff --git a/launchers/win32/LauncherDlg.cpp b/launchers/win32/LauncherDlg.cpp
index d3cae39013..98c61794a0 100644
--- a/launchers/win32/LauncherDlg.cpp
+++ b/launchers/win32/LauncherDlg.cpp
@@ -213,6 +213,9 @@ BOOL CLauncherDlg::getHQInfo(const CString& orgname) {
     CString lowerOrgName = orgname;
     lowerOrgName.MakeLower();
     LauncherUtils::hMac256(lowerOrgName, LAUNCHER_HMAC_SECRET, hash);
+    CString msg;
+    msg.Format(_T("Calculated hash: \"%s\" => \"%s\""), lowerOrgName, hash);
+    theApp._manager.addToLog(msg);
     return theApp._manager.readOrganizationJSON(hash) == LauncherUtils::ResponseError::NoError;
 }
 
diff --git a/launchers/win32/LauncherManager.cpp b/launchers/win32/LauncherManager.cpp
index fc79287457..47c84f1124 100644
--- a/launchers/win32/LauncherManager.cpp
+++ b/launchers/win32/LauncherManager.cpp
@@ -427,6 +427,11 @@ BOOL LauncherManager::extractApplication() {
         LauncherUtils::cStringToStd(installPath), [&](int type, int size) {
         onZipExtracted((ZipType)type, size);
     });
+    if (success) {
+        addToLog(_T("Created thread for unzipping application."));
+    } else {
+        addToLog(_T("Failed to create thread for unzipping application."));
+    }
     return success;
 }
 
@@ -449,6 +454,11 @@ BOOL LauncherManager::installContent() {
         LauncherUtils::cStringToStd(contentPath), [&](int type, int size) {
         onZipExtracted((ZipType)type, size);
     });
+    if (success) {
+        addToLog(_T("Created thread for unzipping content."));
+    } else {
+        addToLog(_T("Failed to create thread for unzipping content."));
+    }
     return success;
 }
 
diff --git a/launchers/win32/LauncherUtils.cpp b/launchers/win32/LauncherUtils.cpp
index cfb8b765c5..11ac10b5f2 100644
--- a/launchers/win32/LauncherUtils.cpp
+++ b/launchers/win32/LauncherUtils.cpp
@@ -16,6 +16,7 @@
 
 #pragma comment(lib, "winhttp")
 
+#include "LauncherApp.h"
 #include "LauncherUtils.h"
 
 CString LauncherUtils::urlEncodeString(const CString& url) {
@@ -230,14 +231,24 @@ uint64_t LauncherUtils::extractZip(const std::string& zipFile, const std::string
 
     auto status = mz_zip_reader_init_file(&zip_archive, zipFile.c_str(), 0);
 
+    {
+        CString msg;
+        msg.Format(_T("Reading zip file %s, extracting to %s"), CString(zipFile.c_str()), CString(path.c_str()));
+        theApp._manager.addToLog(msg);
+    }
+
     if (!status) return 0;
     int fileCount = (int)mz_zip_reader_get_num_files(&zip_archive);
     if (fileCount == 0) {
+        theApp._manager.addToLog(_T("Zip archive has a file count of 0"));
+
         mz_zip_reader_end(&zip_archive);
         return 0;
     }
     mz_zip_archive_file_stat file_stat;
     if (!mz_zip_reader_file_stat(&zip_archive, 0, &file_stat)) {
+        theApp._manager.addToLog(_T("Zip archive cannot be stat'd"));
+
         mz_zip_reader_end(&zip_archive);
         return 0;
     }
@@ -263,6 +274,12 @@ uint64_t LauncherUtils::extractZip(const std::string& zipFile, const std::string
         }
     }
 
+    {
+        CString msg;
+        msg.Format(_T("Done unzipping archive, total size: %llu"), totalSize);
+        theApp._manager.addToLog(msg);
+    }
+
     // Close the archive, freeing any resources it was using
     mz_zip_reader_end(&zip_archive);
     return totalSize;